£30000.00 - £35000.00 per annum
7 months ago
Copy & Content Specialist - Cherry Professional are currently recruiting a Copy & Content Specialist for their Grantham based client. The role will require specific experience of implementing marketing strategy / content creation / e-mail campaigns across digital media.
Working closely with the Head of Digital Marketing, this will largely be a hands-on role where you will maximize organic search traffic, conversion and return on investment, whilst adhering to best practice optimisation techniques.
You will be responsible for content creation and campaign management to maximise the visibility of the various brands, and outlining best practice in delivering a seamless digital customer journey.
Duties and key responsibilities
Production of web copy to maximise SEO recognition.
Perform keyword research in coordination with business objectives to optimise existing content.
Producing high quality copy for a range of online and offline customer-facing communications, including blogs, HTML emails, customer documents, social, brochures and exhibition stands
Proof reading and editing documents and designed materials
Uploading news articles, press releases, blogs, web copy and images to CMS system
Sending, tracking and reporting on email campaigns in order to guide improvements.
Stellar written and verbal communication skills.
Exceptional attention to detail and ability to multi-task.
Working with - and supporting - colleagues across the business.
Identifying new media opportunities as part of the communications strategies
Coordinate internal communications to promote all businesses across the group
Collaborative in approach and works well at coordinating/influencing business teams
Flexibility, ability to plan and organise, responsiveness, creativity, self-starter
Able to build solid working relationships with peers and senior leadership
Ability to demonstrate strong written, verbal communication and presentation skills to all levels of seniority and disciplines within the organisation
Can manage multiple projects and deadlines with ease
Has a dynamic approach to problem solving
The ideal candidate would have at least 5 years' experience in a marketing environment.
Experience in amending websites through WordPress and using tools such as Google Analytics.
High levels of integrity, autonomy, and self-motivation
Desired: Further qualifications in marketing, business or online marketing.
Technical understanding of website usability, website performance, crawl optimisation and content
Strong analytical skills with Excel and other tools
Experience in the wider online marketing channels such as AdWords, Facebook, Twitter, YouTube, influencer marketing
Other roles that you may have applied for include Digital Marketing, Copy & Content Executive, Copy & Content Manager and Copy & Content Specialist
Cherry Professional are advertising this role on behalf of the client.