W1siziisijiwmtgvmtavmzevmtavmtmvmtavmzg0l0pvyibbzcatie1hcmtldgluzy5qcgcixsxbinailcj0ahvtyiisijiwmdb4njuwiyjdxq

Copy & Content Specialist

Copy & Content Specialist

  • Location

    Grantham, Lincolnshire

  • Sector:

    Marketing

  • Job type:

    Permanent

  • Salary:

    £30000.00 - £35000.00 per annum

  • Contact:

    Claire Gregory

  • Contact email:

    claire.gregory@cherryprofessional.co.uk

  • Job ref:

    BBBH12740_1540978978

  • Published:

    20 days ago

  • Expiry date:

    2018-11-30

  • Startdate:

    ASAP

  • Consultant:

    Claire Gregory

Copy & Content Specialist - Cherry Professional are currently recruiting a Copy & Content Specialist for their Grantham based client. The role will require specific experience of implementing marketing strategy / content creation / e-mail campaigns across digital media.

Working closely with the Head of Digital Marketing, this will largely be a hands-on role where you will maximize organic search traffic, conversion and return on investment, whilst adhering to best practice optimisation techniques.

You will be responsible for content creation and campaign management to maximise the visibility of the various brands, and outlining best practice in delivering a seamless digital customer journey.


Duties and key responsibilities

Production of web copy to maximise SEO recognition.

Perform keyword research in coordination with business objectives to optimise existing content.

Producing high quality copy for a range of online and offline customer-facing communications, including blogs, HTML emails, customer documents, social, brochures and exhibition stands

Proof reading and editing documents and designed materials

Uploading news articles, press releases, blogs, web copy and images to CMS system

Sending, tracking and reporting on email campaigns in order to guide improvements.

Stellar written and verbal communication skills.

Exceptional attention to detail and ability to multi-task.

Working with - and supporting - colleagues across the business.

Identifying new media opportunities as part of the communications strategies

Coordinate internal communications to promote all businesses across the group


Personal Qualities

Collaborative in approach and works well at coordinating/influencing business teams

Flexibility, ability to plan and organise, responsiveness, creativity, self-starter

Able to build solid working relationships with peers and senior leadership

Ability to demonstrate strong written, verbal communication and presentation skills to all levels of seniority and disciplines within the organisation

Can manage multiple projects and deadlines with ease

Has a dynamic approach to problem solving


Experience

The ideal candidate would have at least 5 years' experience in a marketing environment.

Experience in amending websites through WordPress and using tools such as Google Analytics.

High levels of integrity, autonomy, and self-motivation

Desired: Further qualifications in marketing, business or online marketing.


Technical Knowledge/Skills/Aptitude

Google Analytics

Technical understanding of website usability, website performance, crawl optimisation and content

Strong analytical skills with Excel and other tools

Experience in the wider online marketing channels such as AdWords, Facebook, Twitter, YouTube, influencer marketing


Other roles that you may have applied for include Digital Marketing, Copy & Content Executive, Copy & Content Manager and Copy & Content Specialist

Cherry Professional are advertising this role on behalf of the client.